I saw this poster in the Arsenale section of the Biennale. Is it a real ad or art or a hoax? In any case, it was pretty funny!

I saw this poster in the Arsenale section of the Biennale. Is it a real ad or art or a hoax? In any case, it was pretty funny!
We must try to find out !!!!
Maybe you should try calling the number and see what happens!